The Edsel was a make of automobile manufactured by the Ford Motor Company during the 1958, 1959, and 1960 model years. The car brand is best known as one of the most spectacular failures in the history of the United States automobile industry. History , right, talks to I.B. "Bud" Kaufman, a member of the E-Car design team, in the mid-1950s]]In the early 1950s, Ford Motor Co. became a publicly traded corporation that was no longer entirely owned by members of the Ford family and was able to sell cars without being hindered by Henry Ford's antiquated preferences following the sellers' market of the postwar years. The new management compared the roster of Ford makes with that of General Motors, and noted that Lincoln competed not with Cadillac, but with Oldsmobile. So since Ford had a lot of money on hand from the success of the Ford Thunderbird the plan was developed to move Lincoln upmarket and put another make in beneath it, with yet

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