The New Dada, is an Italian '60s Beat Music band. Career 1962 At seventeen Maurizio Arcieri forms The New Dada.The line-up, besides Maurizio, is formed by Franco "Pupo" Longo (battery), Franco Ladanza and Renato "Renè" Vignocchi (guitars), Ferruccio "Ferry" Sansoni (keyboards) and Giorgio Fazzini (bass-guitar). 1965-1966 Thanks to Leo Watcher, their manager, the band is chosen to support the Italian tour of the Beatles. By now launched, they enter among the first five Italian beat bands and win the first edition of the "Beat Bands Festival" of Rieti. A handful of singles and an album, "I'll Go Crazy", are released in a short time; the band takes part to different TV shows ("Studio Uno", "Andiamoci Piano", etc...) and participate at the 1966 edition of the "Cantagiro" Festival with "Non dirne più". The New Dada are often invited as guests in the most important TV shows of the time. S