Sonic Team (??????? Sonikku Ch?mu) is a Japanese computer and video game developer established in Ota, Tokyo, Japan in 1988, originally known as Sega AM8. History of Sonic Team In 1990, Sega asked one of their departments to create a game with a character that was popular enough to rival Nintendo's Mario. The result with what the group came up with was a speedy platformer with a new, fresh character called Sonic the Hedgehog. In 1991 AM8 took its name from its phenomenally successful Sonic the Hedgehog series and became Sonic Team. Sonic Team was headed by the famed video game designer and producer Yuji Naka. Under his leadership Sonic Team has become a creative powerhouse in the video game industry. Despite the extreme popularity of the game, Yuji Naka grew dissatisfied with Sega of Japan's policies and so moved to Sega's U.S. branch, Sega Technical Institute, headed by Mark Cerny. Due to some of Sonic Team'

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