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Vanity Fare were a UK pop/rock group formed in the late 1960s, best
remembered for their million selling hit single, "Hitchin' a Ride".
Career School friends Trevor Brice (vocals), Tony Goulden (guitar), Dick
Allix (drums) and Tony Jarrett (bass) formed the band in Kent in 1968,
originally calling themselves The Avengers. They played local clubs and
were spotted by entrepreneur Roger Easterby who became their manager and
producer. Having changed the name of the band to Vanity Fare after a novel
by William Makepeace and signed to Page One Records they achieved a UK hit
single with their first release, a cover of "I Live For The Sun"
(originally recorded by The Sunrays in 1965) in the summer of 1968.
Following two more singles "Summer Morning" and "Highway Of Dreams" both of
which failed to make the UK Singles Chart they released their biggest UK
hit "Early In The Morning" written by Mike Leander and Eddie Seago reaching
number 8 in August 1969.
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